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Important News
“Best Dentists”
Rule 64B5-4.002 Florida Admin. Code forbids laudatory statements about a dentist and statements that relate to the quality of dental services provided as compared to other obtainable dental services.
The BOD concurred that allowing one’s name to appear in a listing of the “best dentists” is a laudatory statement and it is “a violation of the advertising laws and rules”.
The information was directed to the Florida Department of Agriculture and Consumer Services, Division of Consumer Services for legal review. Disciplinary action may be taken against any dentists whose names appear in a listing of the “best dentists”.
For more information regarding dental advertising regulations
– visit www.floridadental.org
for a copy of the guide “Advertising Do’s and Dont's”.